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Our client is a Merchandising Company and they are looking for someone who is an expert in E-mail Marketing. The role will mainly involve creating email marketing from scratch (design, copy, and planning) for ads, publications, email campaigns, and websites.
Main Responsibilities:
- Collaborate with marketing and design teams to ensure email campaigns align with the overall marketing strategy.
- Conduct research on industry trends and best practices to inform email copywriting decisions.
- Write subject lines that grab attention and encourage email open rates.
- Monitor and analyze email performance metrics, making data-driven decisions to improve future campaigns.
- Work with email service providers to ensure successful email delivery and inbox placement.
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