Engagement Executive

Mid-level
Cumbernauld, 🇬🇧 United Kingdom
Marketing Manager
Marketing

Job Title: Engagement Executive

Location: Cumbernauld

Are you ready to Be Your Best Barr None?

We are all about Being Your Best Barr None and having a career with real Moments that Matter!

AG Barr has been quenching the nation’s thirst for over 145 years and is home to some of the UK’s most loved drinks brands.

Employing over 1,000 people across four business units and ten UK locations, we are proud to be a responsible business that takes care of our people, values diversity, gives something back to our communities and works to minimise our environmental impact.

At our core is Barr Soft Drinks, home to some of the UK’s most loved soft drinks. Whether it’s the iconic IRN-BRU, launched in 1901 and still going strong today, the vibrant RUBICON fruit based brand or the unique range of BARR flavours, we brighten people’s lives with refreshingly different drinks.

And we’re growing, thanks to some exciting acquisitions in recent years, including the functional drinks brand Boost, FUNKIN which operates in the exciting and growing cocktail market and MOMA, which crafts quality oats into great tasting oat drinks and porridges.

There's never been a better time to join us!

What we’re looking for…

The Engagement Executive plays a pivotal role in ensuring that our Sales Teams have the necessary tools to be effective in call and our customers are effectively communicated with.

Influencing the delivery of our core business objectives:

- Market Share growth within Symbol & Independent stores

- Enhancing Visibility & Availability within Multiple stores

- Growing distribution, visibility & availability within Out Of Home and Wholesale customers

Working collaboratively with our Brand and Shopper Marketing teams this role requires a creative flair for in-store execution and an ability to compelling bring to life our sales initiatives both to the sales teams and their customers.

Your responsibilities will include...

As an Engagement Executive your responsibilities will include;

  • Retailer Communications: Create visually rich marketing communications in line with our communications plan, review their effectiveness and use learnings to influence future campaigns. These communications will be a blend of traditional and digital marketing.
  • Selling Tools: Collaborate with the sales management team to understand and develop tools that will help the team be more effective in their roles. Engage with the sales representatives to ensure these tools are having the desired effect in store.
  • Retail Execution: Work with the shopper marketing team to ensure we have the correct POS to drive maximum exposure across all sectors, highlighting best in class examples from our competitors. Develop a clear understanding of our customers needs and represent them during meetings with our internal teams.
  • Supplier Relations: Engage with our 3rd party suppliers to ensure we get maximum value from our investments whilst frequently reviewing the market to ensure our suppliers are the correct ones.
  • Training Tools: Support the Capability Manager with visually compelling resources that will help drive a high-performance culture, ensuring our branding is maintained across all outputs.
  • Sales Drivers: Transform the individual monthly sector plans into an effective sales playbook allowing the sales team to focus on the right message in the right outlet every time.
  • Performance Hub Support: Providing support across the Hub as and when required to ensure we are as effective as possible.

What you’ll bring...

The successful candidate will have;

  • Creative Mindset: Who is able to work on own initiative to bring our business focusses to life
  • Communication: Excellent written & verbal communication skills
  • Team Player: Comfortable working both individually and part of a team
  • High Personal Standards: Accuracy and attention to detail are essential
  • Strong Canva (or similar) skills with an ability to create visually impressive content
  • SMS & Email Marketing Experience

What we offer…

We believe in creating a diverse and inclusive culture where your voice can be heard. Our skilled, loyal and committed people are critical to the future success of AG Barr which is why we are continually investing in our employees to develop their talent.

We look after our employees by offering a competitive salary and benefits package which includes;

  • Up to 33 days holiday (depending on shift pattern)
  • Flexible holiday trading
  • Living Wage Employer
  • Healthcare Cash Plan
  • Flexible benefits e.g. discounts & cashbacks, gym memberships, technology purchases etc
  • Life assurance
  • Save as you earn scheme
  • Staff sales discount
  • Free AG Barr products throughout your working day
  • Pension
  • Annual salary review
  • Ongoing professional development

And much more!

To find out more about what it is like to work for AG Barr, please visit our careers platform here.

We are an equal opportunities employer and happy to discuss any reasonable adjustments that may be needed for successful candidates with a disability, health or mental health condition.

While we have highlighted our ideal requirements for this role, we are realistic that the successful candidate probably won't meet every single requirement in this advert, but we are big advocates of people growing in role. So even if you don’t meet every single requirement, we encourage you to submit an application - you may be just what we are looking for! Apply now!

Speculative CVs from agencies will not be accepted.

Latest closing date for applications is Friday 12th July 2024

Please note, we may close vacancies early where we receive significant numbers of applications, so apply now!

 

AG Barr

AG Barr

Award-winning cocktail brand and part of the AG Barr Group, leading the pack in the on and off trade. Committed to being a force for good as a certified B Corp.

Beverages
Manufacturing
Large Enterprise
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